Welcome to Antidote
Ideas without boundaries
We combine high level strategic planning, advertising, design, digital and CRM expertise. We create ideas that transform brands and businesses, that can live anywhere and influence everywhere.
We are guided by three principles and the belief that the best ideas spark when diverse creative and strategic talents collide around one table.
1. Build from the inside out
To build truly inspiring brands and communications you need to articulate why you exist in the world, put this at the centre and build outwards.
2. Connect with your customer's culture
Only if you connect with and enhance the things that are important to your customers lives will they truly connect with you.
3. Think like you don’t have a media budget
If you create ideas people want to get involved with, share and make their own, they will necessarily be more powerful and effective than ideas that rely solely on media weight to get noticed.