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We’re Brave, a communications agency that turns creativity into commercial advantage through ideas that connect with consumers wherever they are, from app to ad. 

We believe that in today’s world your brand needs to think fast and act quicker. We apply an entrepreneurial approach that produces the right ideas at the right time.

We call it Brand Entrepreneurship.

At the very heart of Brave’s business is ‘Brand Entrepreneurship’: a philosophy and belief system that permeates every single area of our agency model – from our planning approach to how we write creative briefs, from how we present solutions to how we recruit our diverse talent. This becomes more than agency packaging; this is what defines our brand.


It’s the application of this approach that our client partners find compelling and what has driven our own growth. We are not curators of campaigns but business solution providers and builders of sales and equity.


There are three core pillars to ‘Brand Entrepreneurship’: Value Through Ingenuity, Efficiency Through Collaboration and Ideas Everywhere. These pillars dictate how we operate every day: always behaving as a challenger brand, always embracing innovation, acting with the ruthless speed, hunger and dynamism of a start-up and never accepting the path of least resistance.

In order to succeed, brands need to act and think in certain ways, no matter how big or small they are and no matter how big or small their budgets are. Not many can afford to outspend, but you can out-think.

Any brand can trade its way to single-digit short-term growth, but the real value and the real growth comes when brands act like entrepreneurs.


  • Brown Forman Travel Retail
  • Panasonic
  • Reebok
  • Kao Brands
  • Tate & Lyle
  • Cadbury


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