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  • Dom X
  • Domestos 2

Domestos

Client: Unilever Plc
Brand: Domestos

The next generation of bleach

A continuation of our successful, 20-year brand guardianship of this global brand.We worked with Unilever to create the next generation of Domestos bleach, by helping to re-educate consumers to the threat of daily germs and create a ‘daily bleaching/24hr’ campaign message.With design as the hero, we created the pack to be the solution, the hero guarding us and protecting our homes. A memorable, tangible graphic, with a simple message.

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