Brief
Deliver an engaging and educational brand experience.
Objective
Give the audience a deeper understanding of the Dewar’s brand, it’s heritage, qualities and tell the story of Tommy Dewar’s journey around the globe.
Solution
iPad App containing an interactive globe, allowing the audience to explore Tommy’s route and showcasing recommended bars in each location. The App also included Tasting Notes for each of the Dewar’s range and a competition to win an around the world trip.