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  • champagne 2
  • champagne

Aldi Champagne

Client: Aldi
Brand: Aldi Champagne

McCann Manchester’s “Like Brands” campaign for Aldi continues to charm and entertain consumers across the world and along the way it is generating large volumes of conversations and mentions on social channels.

Having secured more than twenty national and international creative and effectiveness awards over the past two years, including being voted Britain’s favourite ad in 2011, the campaign has struck big again in the hearts of consumers with news The Huffington Post has selected the commercial for Champagne as its best Christmas TV Ad.

The Huffington Post claims 4.5M unique users every month and since appearing, the commercial has seen an increase in online chatter.

The American online news aggregator and blog selected the Aldi commercial ahead of a host of others and the article and commercial can be seen at:

The commercial continues the comparative theme of looking at a brand leader compared to Aldi’s own product and features a flagrant play to the female audience with a semi-clad well toned man making the comparisons.

As has become something of theme with McCann Manchester’s work for Aldi, the commercial features an unusual and humorous twist and rather than spoil the joke, the best way to find the punchline is to view the commercial.

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