RED BEE MEDIA REINVENTS THE CONTENT DISCOVERY EXPERIENCE WITH LAUNCH OF REDDISCOVER
25 January, 2012
Red Bee Media
RedDiscover™ designed to be the first end-to-end portfolio of content discovery solutions built specifically for media.
Time Out appoints Red Bee Media to launch the UK’s first ever integrated social TV guide, powered by RedDiscover™ technologies.
Dutch publishing house, Veronica Publishing, unveils the first social EPG in the Netherlands using RedDiscover™.
Red Bee Media today announced the launch of RedDiscover™, the first end-to-end portfolio of content discovery solutions built specifically for media.
Recent research conducted by Red Bee revealed that an overwhelming 74% of UK consumers claim that they can’t find anything to watch on live TV on a weekly basis. In response to this, Red Bee Media has developed RedDiscover™, which provides broadcasters, platforms and content owners with a range of discovery solutions that help consumers to proactively find the content they want to watch both on live TV and on demand, and guide them to new content and related services on every platform and every screen. RedDiscover™ combines Red Bee Media’s established metadata build sourcing and distribution services with award-winning search, recommendation and personalisation technologies, creative and user interface design and companion applications and ‘second screen’ experiences to enhance the user journey.
Iconic international lifestyle and entertainment media company, Time Out, has appointed Red Bee Media to create and launch the UK’s first ever, state-of-the-art online social TV guide, built using RedDiscover™ technologies. The Time Out TV guide has been developed to harness the growing use of social media by consumers to create a new and richer TV experience and will seamlessly integrate traditional TV listings with social networks, Facebook and Twitter, allowing users to engage with their friends and connections in real time. Users will be able to log in, ‘like’ programmes, see what their friends ‘like’, share and recommend and see what programmes are trending on Twitter.
Red Bee Media has also been selected by Dutch publishing house, Veronica Publishing B.V., to create and launch the first integrated social TV guide in the Netherlands using RedDiscover™ technologies. Veronica Publishing, which owns Veronica magazine, the leading TV listings magazine in the Netherlands, is rolling out the new social TV guide nationwide via tablets and smartphones and will showcase functionality including: the ability to ‘check in’ via Facebook and let friends know what you are watching, ‘like’ programmes and see what friends ‘like’; Twitter integration to see what programmes are trending in real time; and the ability to search, share, rate and recommend content across Facebook and Twitter.