International press launch for the new Swatch & Art collection.
Held at an underground venue in London Bridge, the event fused the raw, urban environment with the latest digital- art technologies. The event showcased the designs of Ivan Navarro (Chile), Enki Bilal (France), Manish Arora (India) and Cassette Playa (UK).
An international press conference, dinner at the nearby Delfina and a public launch party with Artists, VIPs and 500 members of the public. DJ sets by Jameela Jamil, DJ Semtex and the Urban Knights.