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  • jim'll paint it
  • pablo

The 90’s. The Decade That Connected Us.

Client: National Geographic
Brand: National Geographic

This trailer and poster campaign uses the iconic Windows 95 desktop to tell the story of the ‘decade that connected us’. Each moment is seamlessly connected to the next, and takes us from the Macarena to the Y2K bug, via the the OJ chase and Clinton’s sexual relations with ‘that girl’. Even the legendary Jim’ll Paint It got involved and painted us a unique 90’s rave using the highly sophisticated Microsoft Paint software.

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