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  • Beagle
  • Beagle Web

Life insurance. Reborn.

Client: BGL Group Limited
Brand: Beagle Street

Less than 50% of people in the UK have life insurance, and 96% of those that do, don't understand what they are covered for. Beagle Street want to change this. They offer a simple, friendly life insurance service, online. No middlemen. No gobbledegook. No hidden catches. Our launch campaign takes a cheeky dig at the old way of life insurance and introduces the cutest of characters that is the embodiment of Beagle Street… life insurance reborn. ATL, digital, website, brand design and policy collateral all by The Corner.

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