The Gate London - Home of Predatory Thinking
You have to stand out if you want to win.
It’s hard to stand out unless you’re different (unless you have LOADS of money).
We think Marketing people spend too much time & money trying to change themselves and their products to suit what customers say they need.
Because everyone is doing the same thing, talking to the same customers and uncovering the same insights, they all reach for the same solutions and end up looking and feeling the same as each other.
We find it’s usually quicker, cheaper and much more effective to find out our clients’ authentic existing strengths and turn them into something their customers desire.
This is “Predatory Thinking”. Our way of doing things.
What we are
> Big agency thinking, small agency attentiveness and enthusiasm. With fast full-service capability.
> Network resource domestically and internationally.
> Sector neutral, but strong on services and complex businesses.
How we like to work
> Thoughtful. Intelligent. Creative.
> Ideas first, channel second.
> Friendly and accessible.