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Beri  Cheetham

Beri Cheetham


Beri’s obsession with advertising began aged three and a bit when his father, a planner at Grey, first took him into a creative department. Fast forward several years and Beri has lost none of his trademark passion or enquiring mind. Nor his irreverence and ability to create cut-through work such as his highly awarded “I saw your willy” campaign for NSPCC.

He believes that creativity thrives in an ideas democracy; empowered people working collaboratively towards shared goals in an environment that conjures innovation, energy, entrepreneurship and magic. 

Despite many awards for craft, he strongly believes the best work is the most effective – which is why a Gold EFFIE and Marketing Society Grand Prix rank among his career highs.





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