We use cookies to ensure that we provide you with the best experience on our site. To learn more about how they are used please view our Cookie Policy.
If you continue to browse our website we will assume that you are happy to receive cookies. However, click here if you would like to change your cookie settings. [X]
  • Maximuscle, See The Difference
  • Maximuscle, See The Difference
  • Maximuscle, See The Difference
  • Maximuscle, See The Difference

See The Difference

Client: Maxinutrition
Brand: Maximuscle

We repositioned sports nutrition brand Maximuscle to broaden appeal to a wider, more mainstream audience. 

We developed a campaign, focussing on the message 'See The Difference'. Our creative idea for the campaign centred on the Genuine Emotional Motivation of desire for noticeable results. 

Using imagery of more mainstream sports featuring professional athletes and average Joes, the campaign stretched the brand relevance and connected with a wider audience. 

Revenue generated was approximately 4.4:1 against media spend with 40% generated from new customers. 

Your session will expire in xx.xx
Continue or Log Out