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The Last One

Client: Breast Cancer Now
Brand: Breast Cancer Now


Launch the new charity Breast Cancer Now, and communicate their ambition that by 2050, no woman should die of breast cancer.


Within the next 35 years, breast cancer will have taken its last life. By showing the strength of real women with breast cancer, we want to deliver a message of hope that inspires sufferers, families, and the female community to rally together and make it a reality.

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