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Back to School

Client: M&S

Rainey Kelly Campbell Roalfe/Y&R has launched another instalment in its “The Art Of” campaign for M&S’ range of School Uniforms.

The spot, which will run on TV, Facebook and YouTube, features a montage of close-up photography and graphic imagery, showcasing the unique innovations found only at M&S. The energetic ad, titled ‘The Art of School Uniforms’, shows children enabled by M&S school uniforms, accompanied by bold colours and close-ups of the clothing details.

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