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Adventures In Britishness

Client: M&S
Brand: M&S Food

CHALLENGE

Launch M&S as the destination for summer food through the new ‘Taste of the British Isles’ range.

SOLUTION

Through our ‘Adventures In’ campaign style we created TV and press executions that invite consumers to discover the 100s of new British ideas in the Foodhall this summer, celebrating the best of M&S’s provenance, quality, innovation and creativity.

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