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  • Periodic Table

Every Element of Wonder

Client: BBC

Our campaign for BBC learning aims to shine a spotlight on all of the ways to learn something new across the BBC.

For the campaign’s launch, we showcased the sheer breadth of the BBC’s education offering by reimagining Tom Lehrer’s periodic table song, replacing scientific elements with BBC learning titles from Planet Earth II to BBC Bitesize.

The ‘Year of Learning’ marks the first time that the whole spectrum of the BBC’s educational content has been brought together in one campaign.  We’re excited for the continuation of the campaign and to celebrate all of the great lessons learned throughout the year.

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