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The Legalities of Social Media - IPA Seminar
16 May, 2012 - Source: Bray Leino
Bray Leino Yucca's Social Media Manager, Jemma Watkins attended the seminar on the “Legal Risks of Advertising on Social Media” at the IPA recently, presented by Dan Smith, Director and Head of Advertising Law at the international law firm Wragge & Co. ...Read more -
SOCIAL MEDIA & E-MARKETING - FKC CASE STUDY - ARTICLE FROM SHOPPING CENTRE MAGAZINE
10 May, 2012 - Source: FKC London
Shopping Centre is taking a detailed look at Marketing in the Digital Age. This month Sean Kelly investigates email marketing.Read more -
HROC | That must be a PR stunt? right?
10 May, 2012 - Source: HROC
At HROC we love a good stunt..especially when it's a PR stunt! Here we look at our favourite recent stunts and one from our very own HROC PR team.Read more -
Grandad's pencils
10 May, 2012 - Source: MRM Meteorite
MRM Meteorite digital creative Will Aslett on creative legacy.Read more -
This Month We Love
09 May, 2012 - Source: Creative Jar
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WHY CHANNEL 4SEVEN'S SCHEDULER HAS THEIR WORK CUT OUT
09 May, 2012 - Source: Red Bee Media
Let’s say you work at Channel 4 and David Abraham walks up to you with a proposal. He wants you to be scheduler on Channel 4Seven - the new channel that repeats programmes that have generated most social media buzz. ...Read more -
The Future of Retail - Cogent Elliott and Mintel
08 May, 2012 - Source: Cogent Elliott
Our latest event, focused on the dynamic changes happening in the retail landscape. Presentations were made by our Senior Planner, Lee Jackson and Mintel’s Global Director of Trends, Richard Cope. ...Read more -
Creating content that connects.
08 May, 2012 - Source: Haystack
Social media strategies work well when there is great content to peg the social media to. The challenge for brands is finding new ways to keep it original and interesting.Read more -
Social Skills for Brands
01 May, 2012 - Source: Blast Radius
Social isn’t a silo and nor should it be treated as such; a good social strategy integrates with your current brand ecosystem and cross-channel efforts. With that being said, social is a great magnification tool — but like any marketing effort, it needs to be disciplined. ...Read more -
HROC | Digital | Google Drive to challenge Dropbox and Skydive
30 April, 2012 - Source: HROC
As Google look set to move into the virtual storage market with Google Drive, HROC Digital looks at what the move means for smaller competitiors and whether Facebook may be planning to get in on the action?Read more