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Good content makes for contented clients

01 March, 2015 - Source: Kindred

A piece from the Kindred team on what good content marketing means and some do's and don'ts...

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SpotTable19 - Information Age

25 February, 2015 - Source: Table 19

Wherever we are, whatever we're doing, we have the means to access the world's information at the touch of a button. How can our searches be delivered in more relevant and immersive ways? This week we examine how being 'always-on' presents new opportunities for delivering and consuming information.

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Who can you trust?

19 February, 2015 - Source: Table 19

When it comes to buying stuff – from snacks to phones and cars – or opening bank accounts, or anything, it’s impossible to know what’s best. There’s a world of information, but it’s difficult to know who you can trust to tell you the truth.

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'The most effective Public Health advertising ever'

17 February, 2015 - Source: DLKW Lowe

  Campaign Magazine, 17 February 2015 By Charlie Snow, Chief Strategy Officer Charlie Snow, the Chief Strategy Officer at DLKW Lowe, explains why the Interpublic agency’s work to raise awareness of the risk and symptoms of stroke has been hailed as so effective.  

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Remarkable is in the Air

14 February, 2015 - Source: Table 19

The days of Christmas are long forgotten, replaced with new resolutions and the longest month to not have any money in. But hark. What is this? St Valentine has swooped us all off our feet and let that love bug have his way with hearts young and old.

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The cut of your Gib

13 February, 2015 - Source: Table 19

Relationships. The longer I’ve been in this industry, the more convinced I’ve become that they are key.

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The key to a happy relationship

13 February, 2015 - Source: BWP Group

With Valentine’s Day on the horizon once again, I got to thinking about what can make a relationship truly happy. Where both sides are working together to achieve the same goals and each are as happy as the other. So hold the press, I think I have the answer.

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Filming Brand Stories from the Edge

12 February, 2015 - Source: One Two Four

Real people are key to creating powerful, honest and emotionally engaging content. Hearing their stories, seeing their lives and the challenges they face, and overcome, can be inspiring and motivate people to act. Capturing these stories on camera, especially when the contributors work and live in remote regions or dangerous...

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Shell - Bringing the Pitstop To The Pump

12 February, 2015 - Source: SomeOne/Else

Shell has partnered up with PayPal and is rolling out a quick pay service allowing customers to pay for their petrol via PayPal.

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Being a Square

12 February, 2015 - Source: Table 19

Three months ago I became a student again. I signed up to Squared, the digital marketing course run by Google, in November last year and can’t quite believe we’re already preparing for Module 3. Graduation is in July – it doesn’t seem that unfathomable now.

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