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10 before 10 Ten news stories about brands and marketing in the news today. To receive updates click here

• Anger over Carlsberg beer ad that shows Diego Maradona scrubbing floors.

  18 May, 2012 - Source: Mail Online

  A fleeting two-second appearance of a Diego Maradona lookalike washing floors in an English beer advert has sparked outrage in Argentina.
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• 9 Best Practices for Brands on Facebook Timeline

  18 May, 2012 - Source: Mashable

  Some best practices apply to all social media platforms - be human, be genuine, reply to fans, foster conversation, don’t be gimmicky, and don’t syndicate the same content to every social channel, etc. 
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• Asda lifts market shareas sales pick up

  18 May, 2012 - Source: Independent

  Asda said sales growth accelerated in its first quarter and it won market share as a focus on low prices and a revamped own-brand range appealed to cash-strapped shoppers.
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• Jump in dividend sends TalkTalk soaring

  18 May, 2012 - Source: Independent

  TalkTalk's shares surged 20 per cent yesterday to 159p, their highest level in a year, after the broadband and telecoms group raised its dividend by almost two thirds, with the promise of more to come.
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• Hewlett-Packard may cut 25,000 jobs

  18 May, 2012 - Source: Telegraph

  Hewlett-Packard is reported to be planning cuts of up to 25,000 jobs, as the world's largest PC maker grapples with declining demand.
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• GlaxoSmithKline to buy Cellzome for £61m

  18 May, 2012 - Source: Telegraph

  GlaxoSmithKline, the UK's biggest drug company, is to buy a leading protein technology company in which it already owns a 20pc stake.
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• Asda sales increase, helped by Tesco

  18 May, 2012 - Source: Telegraph

  Shoppers are as worried as they have ever been about the future and cutting back on spending, according to the boss of Asda, as he reported an increase in sales at the supermarket.
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• Pinterest to get $100m boost from Rakuten

  18 May, 2012 - Source: BBC

  Social networking service Pinterest is to receive $100m (£63m) in funding from Japanese internet retailing giant Rakuten and existing investors.
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• French Connection issues profit alert as sales falls

  18 May, 2012 - Source: BBC

  Fashion chain French Connection has issued a profits warning, with sales and revenues continuing to fall.
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• Facebook sets share price in $104bn flotation

  18 May, 2012 - Source: BBC

  Facebook has priced its shares ahead of one of the most eagerly-anticipated share flotations in recent stock market history.
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