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Mass Marketing in a Global Economy is Dead: Prove You Can Personalize

04 December, 2012 - Source: B2B Marketing

Our global consciousness is growing. Whether it’s the Syrian uprising covered 24/7 on CNN or protests in Iran arranged via...

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Dyson’s pick of inventors take on the world

27 July, 2012 - Source: www.telegraph.co.uk

Edward Linacre, the winner of last year's James Dyson Award, and Michael Korn, the runner-up, on how the competition has...

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Named: Britain's most powerful brands... but can you spot the big cheese?

12 July, 2012 - Source: Independent

A label from the supermarket chiller is giving marketing superpowers something to chew over

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UK retail sales rise 1.4% in May

22 June, 2012 - Source: www.bbc.co.uk

UK retail sales volumes rose 1.4% in May from April, slightly ahead of analysts' forecasts.

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Procter and Gamble issues second profits warning

21 June, 2012 - Source: www.bbc.co.uk

Procter and Gamble (P&G), the maker of Pampers nappies and Duracell batteries, has cut its sales and profits forecasts for...

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C&W Worldwide investors to vote on £1bn Vodafone bid

18 June, 2012 - Source: www.telegraph.co.uk

The future of Cable & Wireless Worldwide is set to be decided on Monday when shareholders vote on a £1bn...

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Sir Stuart Rose returns to high street as Blue Inc chairman

18 June, 2012 - Source: www.telegraph.co.uk

Former Marks & Spencer boss Sir Stuart Rose is returning to the high street by becoming chairman of fast-growing fashion...

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Majestic toasts rise in profits as sales increase

18 June, 2012 - Source: www.bbc.co.uk

Majestic Wine has reported a 14% rise in annual profits as it continues to enjoy increasing sales.

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5 Ways Digital Has Forced Agencies to Adapt

01 June, 2012 - Source: Mashable

Established agencies are competing with newer, more nimble firms founded by digital natives, and leaders in the field are inventing...

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