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Results for 'Design'

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Branding in a post-digital world: Purpose

25 January, 2016 - Source: Studio Output

(Part two of six – please read the introduction).   Perhaps the most important thing for a brand to have in a changing world is a sense of purpose. This is often explained as ‘the fundamental reason you exist beyond making money’.

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Branding in a post-digital world: Introduction

18 November, 2015 - Source: Studio Output

Forget your digital strategy – we’re already living in a post-digital world. So what are you doing to help your brand thrive here? Why do you exist, what keeps you relevant, and why should people care about you?

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What are the long-term forces shaping the future of the built environment and what opportunities will these create for innovation?

11 May, 2015 - Source: Dragon Rouge

Travis Perkins and Dragon Rouge have been working together to explore how we will live and work in the future.  We spoke to engineers, architects, academics, critics, data specialists, designers, futurologists, magazine editors, researchers and students in search for answers to questions such as: How can we help people make...

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Food packaging: rhapsodies, philosophies and the gastro-imperative

17 April, 2015 - Source: www.theguardian.com

From ‘family owned’ and ‘created with love’, to ‘hand crafted’ and ‘authentic’, food-packet rhetoric is now mainly in the business...

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Sorry, Virgin – sex and air travel just don't mix

22 May, 2013 - Source: The Guardian

Virgin's new onboard messaging system plays on the saucy myths used to flog us plane tickets. I'd rather have a...

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M&C Saatchi celebrates another record year as 'integrated approach' pays off

19 March, 2013 - Source: Independent

M&C Saatchi were yesterday celebrating another year of record revenues as they expanded beyond traditional ads into areas such as...

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